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Do not lose customers between ChatGPT, Zalo and your store.

Chạm AI connects AI Search, websites and Zalo, CRM, appointments and stores into one journey with clear ownership and measurable signals. Customers get the right response, staff know what happens next and data survives each channel handoff.

Find your drop-off points →See three ways to start

No forced tool migration · Human handoff included · Start with the system you have

Sample journey mapOne lead, five connections
Flow being monitored
  1. 01AI SearchCustomer discovers
  2. 02Web / ZaloAsks and shares intent
  3. 03AI + humanAdvises and hands off
  4. 04CRMAssigns work, keeps the lead
  5. 05StoreAppointment or transaction
  6. ↺Follow-upOutcome returns as data
Common drop-offA high-intent message never becomes a CRM task

Quick summary

Chạm AI does not sell another disconnected channel. We locate where customers disappear, connect data and ownership across the journey, then measure whether each lead advances to an appointment, a store or a transaction.

See how it works

01 / Unified journey

The problem is not each channel. It is the handoff between them.

A website can look polished, Zalo can have an active inbox and CRM can exist, yet customers still disappear when no one knows which signal goes where and who owns the next action.

  1. A
    Get discovered accurately

    Structured content helps Google and AI Search understand the business, its services and its evidence.

    SEO · GEO
  2. B
    Answer at the right time

    A website or Zalo uses approved knowledge and recognises when a conversation needs a person.

    AI Agent · Zalo OA
  3. !
    Protect the handoff

    Intent, source and context become a concrete CRM task instead of remaining in an inbox.

    Handoff · CRM
  4. C
    Reach a real action

    Staff call back, book an appointment, reserve an item or prepare context before the customer arrives.

    Appointment · Store
  5. D
    Return the outcome as data

    The final result is recorded so the team knows which channel creates real demand and what to improve next.

    Retention · Measurement
Specialists compare a digital customer journey with the experience in a physical store
One brief from screen to store.Chạm AI uses the same map of goals, data and responsibility for content, AI, engineering and on-site operations.Illustration generated with AI.

02 / Three ways to start

Buy a clear outcome, not a list of services.

Choose by the break you can already see. Use the free self-serve Phygital Audit as an entry diagnostic; choose a facilitated engagement when the journey needs deeper analysis or implementation.

01Diagnose

Phygital Journey Audit

A facilitated review to locate customer drop-offs, explain why the journey cannot be measured and decide what should come first over the next 90 days.

  • Current touchpoint map
  • Drop-offs and data gaps
  • Priorities by impact and effort
Discuss the journey audit →
02Advise

AI Agent Sales

Answer on a website or Zalo with approved knowledge, capture intent and hand the conversation to a person at the right time.

  • Knowledge base and brand voice
  • Website or Zalo OA with human handoff
  • Question, lead and error tracking
Explore AI Agent →
03Unify

Unified Customer Journey Sprint

Connect the route from AI Search to CRM, a store or appointment and follow-up.

  • Journey map and data architecture
  • Priority handoff integrations
  • Dashboard and operating rules
Discuss the sprint →
Cover of the 10 Vietnamese brands worth studying in 2026 guide16 pages · open access · free PDF · cover generated with AI

10 Vietnamese brands - why did they win?

Mini brand systems, 2026 data, growth mechanisms and likely next moves from Viettel, Vinamilk, Vinhomes, FPT and six other brands worth studying.

  • Read the full guide online without an email
  • Email is requested only for the 16-page PDF
  • 11 custom visuals generated with AI and clearly labelled
Read the free guide →

Not a generic chatbot. A controlled sales assistant for your brand.

AI Agent Sales uses the business's approved product knowledge, policies and brand voice. It can answer, capture intent, request an appointment and hand the conversation to a person with the context needed for the next step.

  • 01

    Can support after hours

    When configured and monitored for the use case, the Agent can handle common questions while the team is offline and record the conversation for follow-up.

  • 02

    Guide and qualify

    Ask relevant questions, capture intent and move qualified cases toward a person or appointment.

  • 03

    Use the brand voice

    Answer from reviewed knowledge with tone and boundaries agreed by the business.

  • 04

    Improve through review

    Conversation logs reveal missing data, failed handoffs and answers that the team should update.

See AI Agent details and use cases →
Online shopHuman handoff
chamai-agent · sampleonline

Illustrative flow using approved knowledge and an explicit human handoff.

↻ Conversation logs return to a review queue so the team updates approved knowledge instead of letting the Agent guess.

03 / Chạm Labs

The evidence is in systems we actually run.

These are self-built products that Chạm operates to test SEO/GEO, content, AI and user behaviour. They are internal products, not presented as client projects.

Need to review capabilities by discipline?

See all work →

04 / Team

Systems do not run themselves. People stay accountable.

Chạm AI publishes 13 profiles across strategy, technology, design, content and operations. Each member has a dedicated page so clients can see the people behind the expertise they need.

Start with the lead strategist
Nguyễn LongNguyễn LongFounder & Lead AI Strategist Đới Đăng Hoàng ĐạtĐới Đăng Hoàng ĐạtFull-stack Developer Nguyễn Phương Minh AnhNguyễn Phương Minh AnhSpatial Designer Trần Chính Nam SinhTrần Chính Nam SinhGraphic Designer & Brand Storyteller Đoàn Huỳnh Hồng TiênĐoàn Huỳnh Hồng TiênOperations & Sourcing Lead Lộc PhạmLộc PhạmNext-generation Search Specialist Tiền Minh NgọcTiền Minh NgọcSEO Specialist Thúy HiềnThúy HiềnLanguage & Localisation Specialist TàiTàiMarketing Lead LâmLâmContent Strategist & Livestream Producer TrinhTrinhBrand Voice Designer PhúcPhúcStructural Engineer Đoàn ViĐoàn ViFeng Shui & Wellbeing Consultant
A team reviews approved AI Agent knowledge and human handoff scenarios
Illustration generated with AI.

05 / Delivery approach

We do not hand over a chatbot and disappear.

Chạm works with the business to decide which data can be used, when a person must take over, who owns the lead and which signals show whether the system reduces friction or creates more work.

  1. 01
    Map

    Draw the journey and choose the most valuable drop-off to fix first.

  2. 02
    Build

    Create the flow, content, integrations and handoff rules.

  3. 03
    Run

    Operate with logs, errors, human handoff and a dashboard with an owner.

  4. 04
    Improve

    Read real data before expanding to the next touchpoint.

Q · 01What problem does Chạm AI Agency solve for businesses?
Chạm AI helps businesses stop losing customers between AI Search, websites, Zalo, CRM and a physical store or appointment. The team maps the journey, fixes the most important broken handoff and measures whether each lead moves forward.
Q · 02What is included in a Phygital Journey Audit?
The free self-serve Phygital Audit is an entry diagnostic. The facilitated Phygital Journey Audit reviews how customers discover the brand, ask questions, leave details, reach a staff member, visit a store or appointment and return. Its output is a drop-off map, data gaps and a 90-day priority list.
Q · 03Can an AI Agent run on both a website and Zalo OA?
Yes. An AI Agent can run on a website, Zalo OA or both, depending on the existing system. Its scope can include answers from approved data, lead capture, appointment requests, human handoff and CRM synchronisation after a technical review.
Q · 04How is a Unified Customer Journey Sprint different from a website or chatbot project?
A standalone website or chatbot fixes one touchpoint. A Unified Customer Journey Sprint designs the full route from discovery to advice, CRM assignment, a store or appointment and follow-up, with responsibilities and measurement at every handoff.
Q · 05Can we improve one part instead of rebuilding the whole journey?
Yes. A Phygital Journey Audit identifies the most valuable break to fix first. A business can start with an AI Agent, a website, Zalo OA, CRM or one store, then expand only when the data shows that another connection is needed.
Q · 06How is implementation cost determined?
Cost depends on the number of channels, data readiness, CRM integrations and operational scope. Chạm AI defines the scope after an initial discussion or Phygital Journey Audit, then provides a proposal with deliverables, milestones and costs before work begins.
Q · 07Which businesses are the best fit for Chạm AI?
Chạm AI is best suited to retail and service businesses with disconnected channels such as a website, Zalo, social platforms, CRM or spreadsheets and a store or appointment. These are usually SMEs that need one team accountable for the journey rather than another isolated tool.

07 / Start

Find the drop-off before buying another tool.

Tell Chạm which channels the business uses and where the team loses visibility. The first discussion is for defining the actual problem; if implementation is not yet necessary, the business still leaves with a clearer route to investigate.

Not ready to talk? Run the free self-serve Phygital Audit first.

+84 375 988 545 Message on Zalo

Or share the context so the team can prepare:

Or email directly: longnguyenreview@gmail.com